FSC Cards

The Director of IU South Bend's Center for a Sustainable Future contacted the Office of Communications and Marketing for a gorilla card campaign. What evolved from that request was a collectible set of fact cards that he would then distribute at lectures and/or events.

I worked directly with the client to help establish the size, and specifically selected artwork that was dynamic and would lend itself well for multiple purposes. The intention was to keep the color scheme simple and alternate the colors, facts and graphics in a way to achieve the feeling of a "collector's" set.

The cards helped ignite networking during many sustainability events due to their presentation of varying facts. Attendees could share facts and in many instances wanted to "collect" them all or trade cards.

Feedback from the director has always been positive and we have added cards in years since the release of the initial print run.

I've also produced digital invites, programs on seed paper and continually look for ways to be more sustainable when selecting papers for printing.

In order to print the FSC recycled content logo on materials the vendor you select will need to be licensed to do so. In many cases I've opted to site the paper and recycled content as a production note instead.